Cookie Policy
1. What Are Cookies?
Cookies are small text files placed on your device (computer, smartphone, tablet) when you visit a website. They store information about your preferences, browsing behaviour, and session state. Cookies are used to enhance user experience, remember settings, and collect analytics data.
2. Types of Cookies We Use
We use cookies in the following categories:
Strictly Necessary Cookies
These cookies are essential for the site to function. They enable basic navigation, form submission, and security features. They are always enabled and do not require consent.
- Cookie Name: cookieConsent | Duration: 1 year | Purpose: Stores your cookie preferences
- Cookie Name: sessionId | Duration: Session | Purpose: Maintains secure session for form submissions
Analytics Cookies
These cookies help us understand how visitors use our site—which pages are popular, how long users stay, bounce rates, etc. They use Google Analytics.
- Cookie Name: _ga | Duration: 2 years | Purpose: Distinguishes users, tracks sessions
- Cookie Name: _gid | Duration: 24 hours | Purpose: Distinguishes users within a session
- Cookie Name: _gat | Duration: 1 minute | Purpose: Throttles request rate to Google Analytics
Marketing & Advertising Cookies
If you consent to marketing cookies, we use Google Ads tracking to measure conversions and display relevant content in future browsing sessions. These are optional and require your explicit consent.
- Cookie Name: _gcl_au | Duration: 3 months | Purpose: Google Ads conversion tracking
- Cookie Name: _gcl_aw | Duration: Session + 90 days | Purpose: Google Ads click tracking
- Cookie Name: ad_storage | Duration: Session | Purpose: Enables ad conversion tracking via Consent Mode v2
3. Consent Mode v2
We use Google Consent Mode v2 to manage cookie consent. By default, analytics and marketing cookies are denied until you consent. You can accept all, reject all, or customise your preferences using the cookie settings banner.
- Accept All: Enables all optional cookies (analytics, marketing, personalisation).
- Reject: Disables optional cookies; only necessary cookies remain active.
- Cookie Settings: Opens a modal to customise each category individually.
4. Third-Party Cookies
Third-party services on our site may also use cookies:
- Google Analytics: Google Privacy Policy
- Google Ads: Google Privacy Policy
- Google Maps: Google Privacy Policy
5. How to Control Cookies
You can control cookies through:
- Our Cookie Banner: Use the "Accept," "Reject," or "Cookie Settings" buttons on your first visit.
- Browser Settings: Most browsers allow you to refuse cookies or alert you when a cookie is being set. Instructions vary by browser (Chrome, Firefox, Safari, Edge, etc.).
- Opt-Out Tools: Google provides an Analytics Opt-Out Browser Add-on.
6. Disabling Cookies
If you disable cookies in your browser, some features of our site may not function properly (e.g., form submission, site navigation). Necessary cookies cannot be disabled as they are required for basic site functionality.
7. Do Not Track (DNT)
Some browsers include a "Do Not Track" (DNT) feature. Currently, there is no industry-wide standard for recognising DNT signals, so our site does not respond to DNT headers. However, you can disable cookies manually via browser settings or our cookie banner.
8. Cookie Retention
We retain cookies according to their expiry times (listed above). Session cookies are deleted when you close your browser. Persistent cookies expire after the stated duration; Google services retain data according to their own policies (typically 26 months for Analytics).
9. Updates to This Policy
We may update this Cookie Policy as our technology and practices evolve. Significant changes will be communicated via this page or email notification. Your continued use of our site constitutes acceptance of any updates.
10. Contact Us
For questions about our cookie practices:
- Email: info@expellingdrain.world
- Phone: +61 2 8014 7529
Effective as of . Australian Privacy Act and ePrivacy Regulations compliance.